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i2E leads $1.75M investment in WeGoLook

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October 20, 2014

The company provides verification for individual and corporate clients by dispatching a network of more than 15,000 “Lookers” to capture dynamic data of assets or perform custom taking via mobile technology and a Web-based platform

Contact: Sarah Seagraves,
Senior VP for Marketing
(405) 813-2403
or email [email protected]

i2E, Inc., recently closed on a $1.75 million Series A equity investment in Oklahoma City-based WeGoLook, LLC. The investment was led by i2E with $325,000 being invested from both the Oklahoma Seed Capital Fund and the OKAngel Sidecar Fund, each of which are investment funds managed by i2E.  The Seedstep Angels, a group of individual angel investors also managed by i2E, invested an additional $400,000.

In addition, company founders invested $600,000 with another $100,000 being invested by other Oklahoma investors.

Founded in 2010, WeGoLook provides verification for buyers of online products such as automobiles and heavy equipment, accident site inspection f and document delivery services through a nationwide network of more than 15,000 field agents known as “Lookers.”

“The majority of this investment is going to be used for technology development, which includes our mobile application, as well,” said Mat Smith, who co-founded the WeGoLook with his wife, Robin Smith, Karl Baldischwiler and Mark Caywood.  “When we started this company we were primarily a Web-based service, and now we’re a mobile technology company.”

Through its new mobile application, WeGoLook’s field agents are able to use a tablet or smart phone to take photos of property or asset as they are inspecting it and upload the images immediately along with reports for clients instead of waiting to return to an office.

The SeedStep Angels were founded by i2E in 2009 and is now the state’s largest angel investment groups with over 40 members and chapters in Oklahoma City, Tulsa, Ardmore and Muskogee.

The Oklahoma Seed Capital Fund is a state-appropriated investment fund through the Oklahoma Center for the Advancement of Science and Technology.

The OKAngel Sidecar Fund is one of three Accelerate Oklahoma! investment vehicles created in 2011 by i2E through a partnership with the Oklahoma Department of Commerce and the U.S. Treasury State Small Business Credit Initiative. The OKAngel Sidecar Fund specifically targets opportunities to invest alongside Oklahoma angel investors.

About WeGoLook, LLC

Founders: Mat and Robin Smith, Karl Baldischwiler and Mark Caywood.
Year Started: 2010
Location: Oklahoma City, OK
Website: http://wegolook.com

Through its nationwide network of more than 15,000 field agents, WeGoLook pioneered the concept of crowd-sourcing onsite verifications and inspection services for buyers of online and distant items such as automobiles, real estate and heavy equipment. Its WeGoLook PRO service offers property verification, accident scene inspection and document retrieval and delivery services to business clients through its network of “Lookers.”  Clients include auto auction and sales companies, financial institutions and insurance companies.

About i2E, Inc.:  With offices in Oklahoma City and Tulsa, OK, i2E’s nationally recognized services include business expertise and funding for Oklahoma’s emerging small businesses. i2E has more than $40 million of investment capital under management.

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