September 13, 2018
Contact: Sarah Seagraves,
Senior VP for Marketing
Oklahoma City-based Whiteboard Technologies produces an innovative Software-as-a-Service (SaaS) product known as Whiteboard Mortgage CRM, designed specifically for the mortgage loan industry
OKLAHOMA CITY — i2E, Inc., recently led a $2.5 million Series A investment round in Oklahoma City-based Whiteboard Technologies, creator of Whiteboard Mortgage CRM, a Web-based customer relations management tool for the mortgage loan industry.
Built by top industry producers and powered by The Mortgage PlaybookTM, Whiteboard Mortgage CRM allows mortgage loan officers to follow up on new leads and keep borrowers and partners updated throughout the loan process.
i2E invested $1.25 million in Whiteboard Technologies through the i2E-managed Oklahoma Seed Capital Fund and another $250,000 through the Oklahoma Angel Fund, also managed by i2E. Co-investors included members of the SeedStep Angels, founded and managed by i2E, other angel investors and the founder.
“Whiteboard is designed to scale across multiple verticals with little overhead,” said Brian Bomar, founder and CEO of Whiteboard Technologies. “With the investment from i2E, Whiteboard can now start growing much more aggressively, both inside the mortgage industry while identifying some additional key vertical markets to focus on.”
Whiteboard Mortgage CRM is a user-friendly Software-as-a-Service product that includes pre-built, automated marketing plans and materials for mortgage loan officers. The company was founded in 2015.
“In such a competitive market, it’s never been more important for mortgage professionals to create great experiences for their customer,” Bomar said. “We’ve created a solution designed by industry leaders to truly address the needs of mortgage loan officers, effectively managing their relationships from new lead through post-closing.”
For the second consecutive year, Whiteboard Technologies was named as a member of the 2018 HousingWire Tech100, which showcases leading technology and software companies in the mortgage space.
The Oklahoma Seed Capital Fund is a state-appropriated investment fund managed by i2E through the Oklahoma Center for the Advancement of Science and Technology (OCAST).
The SeedStep Angels group was founded by i2E in 2009 and is now the state’s largest angel investment group with more than 50 members and chapters in Oklahoma City, Tulsa, Ardmore and Muskogee.
The Oklahoma Angel Fund is a pooled fund of individual angel investors, managed by i2E, which offers another source of potential investment for Oklahoma entrepreneurs.
About Whiteboard Technologies
Founded in 2015, Whiteboard Technologies created the Whiteboard Mortgage CRM, the mortgage industry’s first CRM built by top producers. Powered by The Mortgage Playbook™, Whiteboard’s technology allows lenders to leverage proven business strategies across their entire enterprise, maintain all sales, marketing, and follow-up campaigns and ensure compliance company-wide. Whiteboard Mortgage CRM helps mortgage professionals close more loans, create better relationships, and increase referrals by automatically staying in touch with clients and partners through pre-loaded content, campaigns, phone scripts, and beyond. Visit www.whiteboardmortgage.com to learn more.
About i2E, Inc.
With offices in Oklahoma City and Tulsa, OK, i2E’s nationally recognized services include business expertise and funding for Oklahoma’s emerging small businesses. i2E has more than $60 million of investment capital under management. www.i2E.org